Copywriting Portfolio
Scroll ↓
In my role as a Content Development Manager at HCA Healthcare I served as a copywriter and storyteller for the Human Resources Communications office. My work included newsletters, executive messages, blog posts, whitepapers, toolkits, and other internal and external communications tools. HCA Healthcare is one of the nation's largest healthcare providers with 186 hospitals and hundreds clinics across the country, more than 283,000 colleagues, and 37 million annual patient encounters.
Click the image above to read the profile I wrote on HCA’s Chief Human Resources Officer, as part of a new healthcare thought leadership initiative.
I was the head writer on a recruiting campaign to relocate Asurion employees from California to Nashville. These materials were primarily distributed as PDF’s, but a small batch were also printed to be handed out during office tours. Asurion is a tech care company with more than 15,000 employees, serving more than 400 million customers worldwide.
Click through the slideshow to view more pages of the recruitment brochure.
I wrote several articles for the Asurion Tech Coach website. Topics were chosen from monthly pitch meetings. As the article producer I was also responsible for collaborating with a cross-functional team of designers and developers to publish the layout.
Click the images above to link directly to the articles on the Asurion Tech Coach website.
I also wrote and produced the videos embedded in each of the articles.